David Kidder

The Startup Playbook: Secrets of the Fastest-Growing Startups from their Founding Entrepreneurs

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According to the Kauffman Index of Entrepreneurial Activity, more than 565,000 new businesses were created in 2010 in the United States alone—each one of them hoping to strike gold. The Startup Playbook will help them succeed. Going insider to insider with unprecedented access, New York Times bestselling author and Clickable CEO, David Kidder, shares the hard-hitting experiences of some of the world’s most influential entrepreneurs and CEOs, revealing their most closely held advice. Face-to-face interviews with 40 founders give readers key insights into what it took to build PayPal, LinkedIn, AOL, TED, Flickr, and many others into household names. Special sections include topics ranging from how to select the right idea to pursue to finding funding and overcoming inevitable obstacles. In an economy demanding change, The Startup Playbook is the go-to for entrepreneurs big and small.
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483 printed pages
Original publication
2012
Publication year
2012
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Quotes

  • b9044793127has quoted4 years ago
    you can’t describe your company’s value as a painkiller, then I recommend you redefine and refine your business thesis.
  • b9044793127has quoted4 years ago
    expanding the definition to include any original new business initiative by a founding team that is focused on a high-growth, risk/reward profile, scalability, and market leadership.
  • Eder Ayrton Cornejo Diazhas quoted4 years ago
    The first rule is to pay attention to the intuitive “itches” that accompany certain ideas. But VC-blogger Mark Suster pointed out a new twist on this formula: “scratch your own itch” makes sense, but it’s also led to the marketplace being overcrowded with bar and music apps. The end-goal shouldn’t be to scratch a personal itch that leads you to launch another bar app. The goal has to be to do something that you can imagine yourself being passionate about for at least six years.

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