Turning your passion into a household brand that scales, inspires, and seizes opportunity.
Jasmine Star and I are back with another collab episode with the incredible Candace Nelson! You might know her as the founder of the iconic Sprinkles Cupcakes and the delicious Pizzana pizza or as a shark on Shark Tank. Told you she was incredible!
Today, we talk about:
(5:46) How Candace grew her initial Sprinkles brand into more opportunities
(9:27) The first 3 things Candace did when she pivoted
(12:33) Behind-the-scenes of Candace’s Shark Tank experience
(20:49) The elements of a fantastic pitch
(27:55) Tips for navigating necessary risks
(30:14) Advice for finding the courage to do something different and go against the grain
(34:35) 3 things you can do TODAY to overcome imposter syndrome, dream big, and chase those dreams
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Resource Mentioned In The Episode:
How the Cupcake Queen Broke Free of Her Brand
Shark Tank
Sprinkles Cupcakes
Pizzana
Sugar Rush
Oprah: The Story Behind Sprinkles Cupcakes
Gently Soap
Thirteen Loon
Daniele Uditi
Follow Candace
Sweet Success newsletter
instagram.com/candacenelson
linkedin.com/in/candacenelson9
tiktok.com/@candacenelson
candace-nelson.com
Follow Jasmine
The Jasmine Star Show podcast
instagram.com/jasminestar
jasminestar.com
Follow Amy
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instagram.com/amyporterfield
amyporterfield.com
